Tender preparation can be very expensive and failing to win your tender can be a costly waste of time.
Knowing whether you should submit a project tender is just as important to also know when you should not submit a tender. Knowing your accurate position and being able to adjust your probability of success requires an objective assessment. You want to be able to reassess your positioning is key for making confident bid decisions that will result in better outcomes.

A Go/No Go Assessment is an assessment that helps you decide whether to bid for a project or not. It is a high-level assessment of the key elements of a project that informs your decision-making process. It is critical to making sure you are working with the right type of client/project and weeding out unwanted projects.
While taking every single piece of feedback on board might be impossible, there is a middle ground that stops you from missing important cues. When the feedback is negative sometimes the best decision a project manager makes is to stop a doomed project before it ever starts.